Info

SaaS Growth Stacking - with Dan Martell

How do you end up in rehab for 11 months, discover computer programming, then build 5 tech startups, selling 3 and raising money for the last 2 in 15 years? Tune in each week and Dan Martell will teach you: How he got invited to spend a week with Richard Branson. How he ended up raising money from Mark Cuban. How to hack your productivity. How to focus your marketing efforts. How to get your big dreams funded. How to build, scale and sell your technology company without giving away the control to investors and financial stakeholders. The 3 disempowering “pick me, pick me” mentality that plagues startup founders.. and what you can do to avoid it and fund your startup. Tune in each week and get Dan’s deep-in-the-trenches experience as a father, serial entrepreneur, and investor. Do you want to fund, start, scale and sell your business? That’s the only question that matters here. If the answer is “yes”, then hit the SUBSCRIBE button and let’s make it happen.
RSS Feed Subscribe in Apple Podcasts
SaaS Growth Stacking - with Dan Martell
2019
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October
September
August
July
June
May
April
March
February
January


2014
December


All Episodes
Archives
Now displaying: Page 1
May 14, 2018

Exclusive Download: Trial Conversion Campaign

25%.

That’s the magic number you gotta obsess over.

At least when it comes to your trial to paid conversions.

If you’ve yet to have a virtual drink clink with your team for hitting that benchmark…

Then it’s hands down your biggest (and most urgent) opportunity for growth.

In this week’s video I break down the 5 steps needed to achieve that *magic number* by this time next quarter.

At a high level, here’s how to achieve trial-to-conversion nirvana:

  1. Get them situated
  2. Highlight the money moves
  3. Show them what’s possible
  4. Teach and support them
  5. Create a trial feedback loop

Most B2B SaaS companies do a pretty good job at nailing number 1.

Number 2 is where people get stuck.

Number 3 is where people get lazy.

And number 5 is where people put on the blinders and get scared.

The biggest mistake you can make is to put too big a focus on traffic (via partners, ads, content, etc.) before you have your trial-to-conversions dialed in.

If you do, it’s like trying to fill a leaky bucket.

Great way to burn cash and piss off your strategic partners in the process.

Instead, focus on these 5 key steps to soar past the 25% benchmark, and then enjoy the freedom of pouring more leads into a system proven to convert.

--

Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. (Get the free 3 videos to grow your business here.) He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter@danmartell for tweets that are actually awesome.

Are you an entrepreneur? Get free weekly video training here:
http://www.danmartell.com/newsletter

+ Instagram (behind the scenes): http://instagram.com/danmartell
+ Facebook (live trainings + Q&A): http://FB.com/DanMartell
+ Twitter (what I'm reading): http://twitter.com/danmartell

0 Comments
Adding comments is not available at this time.