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Did you know that there’s a multibillion dollar industry dedicated to doomsday prepping?
Even crazier…
Reid Hoffman was quoted in the New Yorker, estimating that about 50% of Silicon Valley billionaires have acquired some level of “apocalypse insurance”.
Now whether you buy into that idea or not, there is a type of doomsday in the software world you absolutely NEED to be prepared for.
It’s this:
What would happen to your product (and company) if your developer disappeared overnight?
Or put more bleakly, would your company pass the “bus” test?
Meaning… if your entire dev team got hit by a bus tomorrow, would you have the systems, processes, documentation, and contingency plans to keep on ticking?
Or would the doomsday clock hit midnight on your entire SaaS company?
Putting too much power into the hands of a single developer (or even an entire dev team) is a dangerous place to be.
Especially for a non-technical founder.
And unless you’ve taken clear steps to “prep” for that possibility, you’re essentially letting a small handful of people hold your entire company hostage.
… if they jump ship to another company
… if they run into an illness or life crisis of any kind
… if they win the lotto max
You’re done.
This is me going on record to say that 100% of SaaS companies need some form of development apocalypse insurance.
And I recorded this week’s video to show you the 6 steps I take to safeguard the companies I advise.
At a high level, the 6 step “prepper’s guide” comes down to:
It’s not sexy — and will take some upfront time and cash investment…
But won’t you feel SO much more confident building your product knowing that nothing short of an actual apocalypse can shut you down?
I think so. I bet your team and investors will as well ;)
Give the video a watch, and then let me know in the comments what you plan on implementing to safeguard one of your company’s most important assets.
Here’s that episode link one more time.
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Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. (Get the free 3 videos to grow your business here.) He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter@danmartell for tweets that are actually awesome.
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