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The Martell Method w/ Dan Martell

Feeling stuck in your business or on the edge of explosive growth but don’t know how to break through? Join Dan Martell as he shares the methods he used to transform his life and business from rehab at 17 to building a $100M empire, becoming a bestselling author and a world-class executive coach. In each episode, Dan dives into the mindset shifts, health strategies, and business tactics that’ll get you to your goals without burning out. And he covers it all through storytelling, raw vulnerability, and simple frameworks that you can apply immediately. Subscribe to transform your challenges into opportunities and become the best version of yourself. Get Dan’s Book (Buy Back Your Time): https://bit.ly/3pCTG78 Subscribe to The Newsletter: https://bit.ly/3W2tjp2 A 5 minute weekly email to upgrade your identity, get in the best shape of your life, and build a business you don't grow to hate. IG: https://instagram.com/danmartell X: https://x.com/danmartell
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Nov 2, 2020

Exclusive Resource: Cancellation Capture System™ - The Flow, Design and Copy You Need To Save Cancellations & Learn as Much as You Can Before a Customer Leaves - https://bit.ly/3jIn03s 


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It’s the thorn in every SaaS founder’s side…


The number that keeps you
awake at night:


Your churn rate.


Churn equates to invisible dollars that slip through your fingers. The lower that number, the more successful and
exponential your capacity to grow.


But how
exactly do you measure churn?


There isn’t just one number.


There are multiple
different measures of churn you should know.


Today I’m going in-depth into the different types of churn, and strategies to monitor, control and minimize that deadly number.


In this video, I’m going to simplify and explain churn in a way that you can apply. You’re going to learn:


- How to measure churn

- Logo churn vs revenue churn

- What is net negative churn

- SaaS industry churn % standards

- How to know if your churn is good or bad

- Churn prediction methods

- The 20-60-20 rule for developing anti-churn software


If you’re a seasoned SaaS pro, churn might look like a beginner’s topic. 


It’s not.


Sure, it’s one of the first numbers a SaaS founder should measure, but it pays to remain obsessed about that number.


If you can make
any changes to your churn rate, your company will grow. 


It’s that simple.


Looking forward to hearing from you in the
comments on the video.


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Dan Martell has advised more startups than his hometown has people and teaches startup founders like you how to scale. He previously created, raised venture funding for and successfully exited two tech startups: Flowtown and Clarity.fm. You should follow him on twitter @danmartell for tweets that are actually awesome.


+ Instagram (behind the scenes): http://instagram.com/danmartell
+ Facebook (live trainings + Q&A): http://FB.com/DanMartell
+ Twitter (what I'm reading): http://twitter.com/danmartell 



Exclusive Resource: Cancellation Capture System™ - The Flow, Design and Copy You Need To Save Cancellations & Learn as Much as You Can Before a Customer Leaves - https://bit.ly/3jIn03s 

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